SEO (or search engine optimization) is responsible for organic inbound lead acquisition, web traffic, and technical website performance. As a…
Read MoreDemand generation is responsible for online acquisition and building pipeline for the sales team. These channels can include everything from…
Read MoreChief Marketing Officers (CMO) are responsible for the overall marketing plan and strategy. Their world is comprised of digital, communications,…
Read MoreEvent marketing is responsible for driving new customer acquisition, customer engagement, and drive brand awareness. They do so by hosting…
Read MoreContent marketing is communicating new product announcements, company news, and deliver on growth strategies from content thought leadership. Content marketers…
Read MoreMarketing operations teams are responsible for keeping the marketing engine running. They help build and support marketing reporting, ongoing nurture…
Read MoreDigital marketing (or demand generation) is responsible for overall web strategy and online acquisition. These channels can include everything from…
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